Mark Beaven, co-founder/co-CEO of Advanced Alternative Media (AAM), Inc., is set to receive a Lifetime Achievement Award at the 25th global edition of MUSEXPO. The award will be presented during a luncheon on Monday, March 17, 2025, at Castaway in Burbank, Calif.

Beaven and business partner Andrew Kipnes played a transformative role in the music and entertainment industries with their pioneering work at AAM. Founded in New York City in 1982 as a marketing company, AAM championed such artists as The Smiths, Depeche Mode, Talking Heads and Prince. This initial success led to an evolution into producer, artist and eventually songwriter management. AAM has represented such top names as Dr. Luke, Serban Ghenea, Andy Wallace and Justin Tranter.

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AAM has been at the forefront of defining industry practices and creator rights advocacy. The company’s innovative approaches to deal-making and compensation have set new standards that continue to influence industry norms. AAM has also been instrumental in managing high-profile transactions, including the sale of over 40 music catalogs.

In addition to the Lifetime Achievement Award, Beaven will receive official proclamations from the city of Burbank, the county of Los Angeles and the California State Assembly at MUSEXPO. This recognition celebrates his role in shaping the industry’s evolution, advocating for artists’ rights, and fostering an environment where creative talent can thrive.

Last week, it was announced that Mom + Pop Music founder Michael Goldstone would receive the 2025 Seymour Stein Global A&R Award at MUSEXPO.

For more information about MUSEXPO 2025, visit www.musexpo.net.